When we wrote about the new Oregon law forbidding handheld cell phone use while driving, we got an e-mail from this company touting its product. It isn't even in beta release yet, but already they're marketing.

If this is eventually a successful venture, we can imagine many potential offshoots. "He's on the john right now -- don't bother him." "Would you like me to auto-Tweet for you during the bar exam?" "Click here and we'll explain to your callers that you've passed out at a party."