What should BP's new brand name be?
They say the name "BP" will soon disappear, along with Blockbuster, Radio Shack, and some others. What would you replace the BP brand with?
They say the name "BP" will soon disappear, along with Blockbuster, Radio Shack, and some others. What would you replace the BP brand with?
Comments (24)
ObamaBank
Posted by Larry | July 9, 2010 1:01 PM
British Polluter.
Posted by Pat | July 9, 2010 1:02 PM
They already tried Beyond Petroleum....then they spewed oil into the Gulf for a month.
I'd say Bad Poison.
Posted by Andrew | July 9, 2010 1:09 PM
What happened to Radio Shack??
Posted by none | July 9, 2010 1:14 PM
It's a candidate for a takeover.
Posted by Jack Bog | July 9, 2010 1:16 PM
What happened to Radio Shack??
It's a candidate for a takeover.
By Blockbuster?
Posted by Allan L. | July 9, 2010 1:22 PM
Whatever happens, this has been a primer for understanding the stranglehold multi-nationals have on us. Not to mention the role of propaganda.
At this point, BP runs the Gulf. An American citizen trying to take a picture of American shores down there can be arrested on BP's orders.
Dispersants our government doesn't want used - partly because they can make the whole mess go airborne only to drop on our lands and poison them too - are still being used because BP wants it that way.
Finally, we get the feel-good ads where some BP hack (who lives in the Gulf region too!) assures us how great things are and will be. That's the formula that is running our lives: Why do what's right when it's easier to sell a lie?
Unfortunately for BP, the oil well is that rare example of a problem that won't go away, even with all the lies you can fit on television. This is a New World Order problem because they have to reveal how they really operate. They would much rather slither along gaining power incrementally, only stopping every now and then to constrict tighter around us.
This is a glimpse of our government under the control of the global bankers. Sure, they let the feds take a few measures so we can all point to them - measures to assure us that things are being handled well. But in your gut, doesn't it feel like the Gulf beaches don't even belong to the American People anymore? We can't even take a picture of them without being arrested!
The problem with Joe Barton's statement apologizing to BP for the "shakedown" we're inflicting on this wonderful corporation, is that it revealed too much about how the politicians really feel. That's why they jumped all over him. He got off message and said his true thoughts. It was completely unacceptable.
The Gulf has been a glimpse into the real workings of the world - with more to come, I'm sure.
Fortunately we have LeBron and Lindsay to focus on.
Posted by Bill McDonald | July 9, 2010 1:55 PM
What is the point? They have few branded service stations in the US - but thousands of ARCO gas stations that pump their gas at discount prices. And most of the BP boycott people are unaware of this at all...
Posted by Dave A. | July 9, 2010 2:07 PM
You nailed it Bill!
Now if only Lindsay and LeBron would announce their engagement or better yet a love child!
Posted by portland native | July 9, 2010 2:26 PM
It looks like we are really screwed here in the Pacific Northwest. Arco is the price leader and all the others have to compete with them. They are always at least a dime or two lower than the other majors. If BP is going to recover their losses we will feel it more here that other parts of the country. Welcome to international corporations. Hey, maybe Randy will get rid of the oxygenated fuel mandate for Portland which would lower the price by a dime. Don’t hold your breath.
Posted by John Benton | July 9, 2010 2:37 PM
Arco runs like crap and lousy mileage to boot.
Save a dime, spend a dollar.
Posted by Lawrence | July 9, 2010 2:55 PM
BP-Loo
Posted by Lawrence | July 9, 2010 2:59 PM
Radio Shack is changing its name to update its image. Its going to be "The Shack" in the future. I'm not making this up!
Posted by Stu | July 9, 2010 3:08 PM
My bets are on some sci-fi sounding name like SustānaStar or EnerFlex.
Posted by Garage Wine | July 9, 2010 3:08 PM
"The problem with Joe Barton's statement apologizing to BP for the "shakedown" we're inflicting on this wonderful corporation, is that it revealed too much about how the politicians really feel. That's why they jumped all over him. He got off message and said his true thoughts. It was completely unacceptable."
A political gaffe occurs whenever a politician accidentally says something true where the hoi polloi can hear it.
Posted by George Anonymuncule Seldes | July 9, 2010 3:47 PM
Radio Shack and The Shack are well worn names to anyone who did ham radio in the 50's or so. IIRC, Allied Radio, where hams went to buy stuff then, had a section of the store called either "Radio Shack" or "The Shack" where stuff was shown off.
This was in Chicago.
I didn't like them. I went to Newark instead. They are still around, nationally.
Posted by Lawrence | July 9, 2010 3:50 PM
BP is certainly subject to the arrogance and hubris which invariably accompany businesses of great size and power. Neverthless I certainly don't want to see Mom and Pop businesses embarking on deep water drilling. There are some endeavors that require an entity with lots of resources to meet the scale of the enterprise. At what point does bigness become a liability in and of itself. How about BP (Big and Powerful) or Bold and Petty...
Posted by Dean | July 9, 2010 3:53 PM
They will be known for the next several years simply as "defendant".
Posted by Gibby | July 9, 2010 4:20 PM
How about Gulf Oil? Or maybe Guffahhll, as it would be pronounced around Houston.
Posted by cootieville | July 9, 2010 5:00 PM
In this 1984ish world, where up is down,it only makes sense that they would wrap themselves with a 'green' banner.... perhaps Earth-tec" or Envirogas, or somesuch. and get a good PR firm to air some warm fuzzy ads to make us feel good about them.
Posted by Joe Adamskli | July 9, 2010 5:38 PM
Their image situation is very dire. They must and will change their name to "Free Beer".
Posted by tom | July 9, 2010 7:10 PM
"Gulf Oil" long ago taken -- http://www.gulfoil.com/aboutus.asp
How about Felon Unabashed Capitalist Killer Excrement Rewarding Shareholders, Inc.? Acronymized per custom, of course.
While we're at it, the Dept. of the Interior needs a new name, too. I'll kick off our second list with some suggestions:
Dept. of the Inferior, Dept. of the Anterior, Dept. of the Submissive, Dept. of the Anosognosics - Bureau of Wastelanding....
Posted by Mojo | July 9, 2010 8:17 PM
Beyond Prosecution.
Posted by Scott | July 9, 2010 8:31 PM
"Now if only Lindsay and LeBron would announce their engagement or better yet a love child!"
Oh good God no. Then we'd be stuck with a 9 hour long reality tv press conference of the birth or something.
Posted by JS | July 9, 2010 11:05 PM