Lowered expectations?
An observant reader writes:
I don't know but it seemed that the Ikea sign was lower when I drove by it on the way home tonight.Did they lower it?
An observant reader writes:
I don't know but it seemed that the Ikea sign was lower when I drove by it on the way home tonight.Did they lower it?
Comments (15)
It's lowered at sunset.
Posted by Allan L. | March 30, 2007 9:58 PM
The sign has shrunk because Ikea has become insecure now that Randy Leonard has shown that he is the more alpha and bigger male when it comes to Portland business building permits...
A good dose of Portland Business Alliance brand viagra will perk it right back up...
Posted by notsurprised | March 31, 2007 12:18 AM
Huffing and puffing is much more influential than I thought. Good fodder for the next voting brochure.
Posted by KISS | March 31, 2007 6:19 AM
Looks the same to me (not lower).
Posted by PDC Union Facts | March 31, 2007 7:26 AM
It's an optical illusion. The IKEA store was just painted blue so it looks connected to the sign.
It's a big blue store, in a blue city, in a blue state.
No problem there!
Posted by James J | March 31, 2007 10:44 AM
Yes,IKEA, the Wal- Mart of Sweden!
Posted by Anne K | March 31, 2007 5:27 PM
Anne K.
You hit it. It's a Portland tradition. I've lived here all my life... born in 1954. Things from Europe have always been cool in Portland, while their exact American counterparts were held in ridicule.
In 1971, Schwinn Varsity 10 speeds were held in disdain, Peugeot 10 speeds (like I had) were cool. The environmental movement was just heating up (the Vietnam protests had wound down and we needed a new cause), so a VW Kharmann Ghia was way cool, a Ford Mustang was a gas guzzling abomonition.
IKEA is cool. Wal-Mart is evil. Tom Peterson's is stupid, Dania is awesome.
So it goes in Portland.
Posted by Dave Lister | March 31, 2007 10:09 PM
Actually, Anne and Dave, the IKEA vs. Wal-Mart comparison has been done - and, well, there's no comparison.
Cambridge University's Centre for Business Research produced a working paper called 'The Export of National Varieties of Capitalism: the Cases of Wal-Mart and Ikea'.
From a summary article:
And further:
Posted by Kari Chisholm | April 1, 2007 2:30 AM
Particle board is not cool.
Posted by Joey | April 1, 2007 8:38 AM
Dave, Costco is also cool, if you think the only difference between Walmart and Ikea is that one is European I want some of what your smokin'
Posted by Eric | April 2, 2007 9:54 AM
Hmmm... maybe it's because Jack's outta town, but my comment never got approved.
Comparing IKEA vs. Wal-Mart.
Posted by Kari Chisholm | April 3, 2007 12:56 AM
when confused, follow this simple rule:
any product traveling thousands of miles to get to you is never "sustainable".
Ikea's no better than Costco which is no better than WalMart. any claim otherwise is the retail equivalent of a 600-pound guy trying to convince you he eats a balanced diet.
Posted by ecohuman | April 3, 2007 5:00 PM
There seems to be a pattern here. If any company in this country has the misfortune of too much success, they then become the target du jour for groups that see that success as a bad thing.
McDonalds, Nike, Microsoft and others have all been vilified as evil corporate citizens and now it's Wal Mart's turn.
All these companies are market leaders because they give people what they want at the best value.
I'm sure IKEA will find success selling their furniture that's made in China and Poland just as I'm sure that furniture makers in North Carolina will argue that they make a superior product without outsourcing jobs.
What it all boils down to is the consumer making a choice between quality and price.
Even particle board is cool when it is what you can afford.
Posted by James J | April 3, 2007 5:34 PM
There seems to be a pattern here. If any company in this country has the misfortune of too much success, they then become the target du jour for groups that see that success as a bad thing.
no, James, it's not the "success". it's what's done to achieve it. i don't criticize WalMart for making money--i criticize them for *how they make it.*
McDonalds, Nike, Microsoft and others have all been vilified as evil corporate citizens and now it's Wal Mart's turn.
that's the first mistake--thinking of corporations as "citizens." they never should be. no corporation is a "good citizen".
All these companies are market leaders because they give people what they want at the best value.
no, they're "market leaders" because they manufacture and import goods at the expense of poor in other countries, the environment and small business. they exploit labor and extract resources abroad. they lobby government with millions so they can continue to do business as usual. this isn't a fantasy--it's been proven repeatedly and at length. for starters, Ikea and WalMart have been caught repeatedly running and buying from factories using children as laborers.
you *do* understand how Americans get cheap prices, right?
What it all boils down to is the consumer making a choice between quality and price.
no. it all boils down to the consumer making a choice between ridiculous levels of consumption without any consideration of the consequences and a lifestyle that's actually sustainable.
but don't worry. sooner or later, we'll only have one of those two options left.
Posted by ecohuman | April 3, 2007 6:08 PM
I'm won't worry. I have consumption credits.
Posted by James J | April 4, 2007 11:31 AM