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As a lawyer/blogger, I get
to be a member of:
Quinta das Amoras, Vinho Tinto 2009
Mauro Molino, Barbera d'Alba 2009
Garda Chiaretto Rose
Columbia Crest, Two Vines Vineyard 10 White
Chateau Ste. Michelle, Pinot Gris, Columbia Valley 2009
L'Hortus, Rose de Saignee 2010
Maculan, Pino & Toi 2008
McKinley Springs, Bombing Range Red 2008
Trader Joe's Pinot Gris 2009
Montes Alpha, Cabernet 2007
Gran Sasso, Sangiovese, Terre di Chieti 2009
Garda, Classico Chiaretto Rose
Beaulieu, Cabernet, Rutherford 1999
Picos del Montgo, Tempranillo 2008
Chateau de Montmirail, Vacqueyras 2008
La Granja 360, Syrah 2009
Montgras, Carmenere Reserva 2009
Lange, Pinot Gris 2009
Columbia Crest, Horse Heaven Hills Cabernet 2008
Kirkland, Pinot Grigio 2010
Trader Joe's Coastal Syrah 2009
Columbia Crest, Horse Heaven Hills Merlot 2008
Trader Joe's Coastal Chardonnay 2009
Vieux Papes Red
Domaine de l'Aujardiere, Chardonnay 2009
Santa Rita, Cabernet, Medalla Real 2007
Penfold's, Koonunga Hill Shiraz Cabernet 2008
Guild, Red, Lot #02 2008
Dievole, Dievolino Sangiovese 2008
Laforet, Burgogne Chardonnay 2009
Columbia Winery, Merlot 2007
Bonterra, Cabernet 2008
Elk Cove, Pinot Gris 2009
Maquis Lien 2006
Scott Paul, Pinot Noir, Le Paulee 2007
Cameron, Chardonnay
B.R. Cohn, Cabernet, Silver Label 2006
Graffigna, Cabernet 2005
Palo Alto, Reserve Red 2008
Menguante, Garnacha 2008
Lange, Pinot Gris 2009
Felsina Berardenga, Vin Santo 1997
Anne Amie, Pinot Gris 2009
McKinley Springs, Bombing Ramge Red 2007
Vieux Papes Red
Dionysius Chardonnay 2009
Haden Fig, Pinot Noir 2009
Vega Montan, Mencia 2008
Chateau la Vernede, Coteaux du Languedoc 2007
Mount Defiance, Hellfire (White) 2008
Root: 1, Cabernet 2008
Columbia Crest, Two Vines Pinot Grigio 2009
Columbia Crest, Two Vines, Vineyard 10 White, 2008
Columbia Crest, Two Vines, Vineyard 10 Rose, 2007
Abacela, Grenache Rose 2009
Avia Cabernet 2004
Lemelson Pinot Noir, Thea's Selection 2007
Chateau de la Roulerie, Rose d'Anjou 2009
Casal Garcia, Vinho Verde Rose
La Ferme Julien, Rose 2008
Cana's Feast, Bricco Red, 2006
Hogue, Genesis Merlot, 2008
Owen Roe, Sharecropper's Cabernet, 2008
Kim Crawford, Unoaked Chardonnay 2008
J. Scott, Pinot Noir 2008
Edmunds St. John, White, Heart of Gold 2008
Columbia Crest, Walter Clore Private Reserve 2006
Stevenot, Cabernet, Sierra Foothills, "Stanford" 2000
Portuga, Vinho Rose 2009
Taylor Fladgate, First Estate Reserve Porto
Franciscan, Cabernet, Napa 2006
Chaparral de Vega Sindoa, Garnacha 2008
Quinta da Aveleda, Vinho Verde 2008
St. Francis, Chardonnay Sonoma 2008
E. Guigal, Cotes du Rhone Blanc, 2007
Edmunds St. John, Bone-Jolly, Gamay Noir 2008
St. Innocent, Pinot Noir 2006
Jigsaw, Pinot Noir 2007
Chateau Ste. Michelle, Merlot, Indian Wells 2007
Charles Shaw, Chardonnay 2008
Edmunds St. John, Bone-Jolly, Gamay Rosé 2009
Cameron, Willamette Valley Chardonnay
Il Valore, Sangiovese, Giovane, Puglia 2008
Duck Pond, Chardonnay, Wahluke Slope 2007
Kim Crawford, Marlborough Pinot Noir 2008
Domaine du Pesquier, Cotes du Rhone 2005
Cantina Zaccagnini, Montepulciano d'Abruzzo 2006
Domaine Matrot, Chardonnay, Bourgogne 2007
David Hill, Oregon Sparkling Wine, Brut
Chandler Reach, Monte Regalo 2006
Elk Cove, Pinot Gris 2008
Kirkland, Columbia Valley Merlot 2008
D'Aragon, Old Vine Garnacha 2008
Columbia Crest, Walter Clore Private Reserve 2005
Pavin & Riley, Merlot 2006
David Hill, Estate Pinot Noir, Barrel Select 2006
Castle Rock, Paso Robles Cabernet 2006
Magnificent, Cabernet, Steak House 2008
Conundrum 2008
Beaulieu, Cabernet, Rutherford 1998
Saint Cosme, Cotes-du-Rhone 2007
La Granja, Tempranillo 360, 2008
Santa Rita, Mendalla Real Cabernet 2006
Columbia Crest, Grand Estates Merlot 2006
Andezon, Cotes-du-Rhone 2007
Collegiata, Montepulciano d'Abruzzo
Troon, Druid's Fluid 2008
La Granja, Tempranillo 2008
Monte Antico, Toscana 2006
Vieux Papes, Blanc de Blancs
Jack London - The House of Pride, and Other Tales of Hawaii
Jack Walker - The Extraordinary Rendition of Vincent Dellamaria
Colum McCann - Let the Great World Spin
Niccolò Machiavelli - The Prince
Harper Lee - To Kill a Mockingbird
Emma McLaughlin & Nicola Kraus - The Nanny Diaries
Brian Selznick - The Invention of Hugo Cabret
Sharon Creech - Walk Two Moons
Keith Richards - Life
F. Sionil Jose - Dusk
Natalie Babbitt - Tuck Everlasting
Justin Halpern - S#*t My Dad Says
Mark Herrmann - The Curmudgeon's Guide to Practicing Law
Barry Glassner - The Gospel of Food
Phil Stanford - The Peyton-Allan Files
Jesse Katz - The Opposite Field
Evelyn Waugh - Brideshead Revisited
J.K. Rowling - Harry Potter and the Sorcerer's Stone
David Sedaris - Holidays on Ice
Donald Miller - A Million Miles in a Thousand Years
Mitch Albom - Have a Little Faith
C.S. Lewis - The Magician's Nephew
F. Scott Fitzgerald - The Great Gatsby
William Shakespeare - A Midsummer Night's Dream
Ivan Doig - Bucking the Sun
Penda Diakité - I Lost My Tooth in Africa
Grace Lin - The Year of the Rat
Oscar Hijuelos - Mr. Ives' Christmas
Madeline L'Engle - A Wrinkle in Time
Steven Hart - The Last Three Miles
David Sedaris - Me Talk Pretty One Day
Karen Armstrong - The Spiral Staircase
Charles Larson - The Portland Murders
Adrian Wojnarowski - The Miracle of St. Anthony
William H. Colby - Long Goodbye
Steven D. Stark - Meet the Beatles
Phil Stanford - Portland Confidential
Rick Moody - Garden State
Jonathan Schwartz - All in Good Time
David Sedaris - Dress Your Family in Corduroy and Denim
Anthony Holden - Big Deal
Robert J. Spitzer - The Spirit of Leadership
James McManus - Positively Fifth Street
Jeff Noon - Vurt
Miles run year to date: 54
At this date last year: 50
Total run in 2011: 113
In 2010: 125
In 2009: 67
In 2008: 28
In 2007: 113
In 2006: 100
In 2005: 149
In 2004: 204
In 2003: 269
Comments (21)
Sure those mattresses aren't left overs from the last Olympics?
Posted by Abe | February 12, 2010 8:45 PM
How old is he?
Maybe it's one of her kids. You know the one who has been sleeping like a baby in the commercials all these years. Or the one who shushes you?
Posted by none | February 12, 2010 9:07 PM
I picture the sons as high school and college age nowadays. This dude looks like he cuts hair at a strip mall.
Posted by Jack Bog | February 12, 2010 9:12 PM
Love at the mattress store? Sounds kinky.
I like it!
Posted by none | February 12, 2010 9:16 PM
Perhaps a GIANT sale on inventory that's been previously enjoyed?
Posted by Abe | February 12, 2010 9:39 PM
This saga has been interesting, but I think she was a little off on the last commercial I saw.
Posted by none | February 12, 2010 9:46 PM
I saw her MW-ness at the Blazer game the other night. The guy with her was not hipster at all. I wouldn't be on the TV person as the new mattress mate.
Posted by Bark Munster | February 12, 2010 10:15 PM
See the mattresses, the new dude, and the gold medals Sherri's wearing?
This is what it'll look like when sex becomes an Olympic event.
Posted by Bill McDonald | February 12, 2010 11:01 PM
Here is an interesting article about Sherri Hiner and the business from last November. http://portland.bizjournals.com/portland/stories/2009/11/16/smallb1.html
Posted by Westside Guy | February 12, 2010 11:52 PM
Just rewound the DVR to take a look. I believe that's Jeff Spicoli.
Posted by Chris Snethen | February 13, 2010 12:18 AM
Scratch that. After reading the above article, I'm gonna put my money on that being her oldest son, Paiton Mumpower.
One mystery solved. Another begins. Mumpower?
Posted by Chris Snethen | February 13, 2010 12:30 AM
His friends will never believe that "she owns her own mattress store" isn't a euphemism.
Posted by Dave J. | February 13, 2010 7:33 AM
It does go back to when they both lost a lot of weight, she more than him. Apparently, I'm not making this up, she took a liking to a couple of the delivery guys and well, that was that, she bought him out of the business and he went his own way.
Posted by canucken | February 13, 2010 7:44 AM
Didn't just buy him out of the business, but they unfortunately ended up with a divorce.
Posted by Mike (the other one) | February 13, 2010 9:11 AM
Sheri sez: "no lying, ever." LOL!
Take the MW Challenge and go into one of the stores. You will be there nary a minute before the lies begin to spill forth.
Posted by Ted Drescher | February 13, 2010 9:45 AM
I have one foot in the hotel biz. I always wondered where my old mattresses ended up on those trade-in deals....
Maybe I've seen too many 20/20 and 48Hours segments to buy a mattress from an outfit like MW.
Posted by RANZ | February 13, 2010 10:20 AM
It must be that my fundamental social skills are stunted from a lack of attention to tv commercials.
Who buys mattresses, anyway? What's that 'customer base'? When I've been in some Giant Showrooms, they're empty. And the Salesbots, I mean, Salesbods are creepy peeps, like 'casket Salesbods in a funeral home'-creepy, worse conversation functionality than car salesmen. I mean, salesbots.
Maybe heavy tv advertising of things makes the salesbods for it so blank-eyed. Or jaded. Tv-injected self-cynicism seems like two octaves lower of the same note as in 'drawing google hits.' And what brought the deluge of mattress advertising anyway, out of nowhere just appeared in full-flower ... like 15 years ago ... is mattresses one-fifth of The Economy now, like drugs and pills? Whatever happened to canned coffee grounds ads? or Kibbles'n'Bits chuck wagon ads, making its own gravy in the bowl?
I like Bill's 'sex as an Olympic sport' line, but that's not going to happen until there is a Fall Olympics and a Spring Olympics, (sexual innuendo intended), in rotation -- a different seasoning of the Olympic 'It' every year. Mattress athletes are NOT going to wait 4 years between torches.
Wasn't there some social maxim by the Tom Peterson precedent for divorce law that says the tv ad agency is the wife's trophy? Maybe you missed your calling, Jack, to specialize in tax law for divorce considerations.
Posted by Tenskwatawa | February 13, 2010 11:22 AM
A reader reports seeing the hipster dude in another MW commercial, with a Presidents Day theme.
Posted by Jack Bog | February 13, 2010 3:20 PM
I've always found the "guarantee" Mattress World has to be kinda funny. They say if they can't beat the price of a competitor then the mattress is free. Yeah, sure, they aren't stupid. They'd lower the price by a buck in a heartbeat rather than give away a mattress. But most people are too stupid to understand that. I will bet anyone that Mattress World has NEVER given away a mattress.
Posted by Bill | February 13, 2010 9:11 PM
Who buys mattresses, anyway? What's that 'customer base'?
For the last several years until about October 2008 I believe the customer base was made up mostly of all those people buying up 5 bedroom houses on easy credit. They were using the same credit to fill the bedrooms with beds and whatnot.
That's why Sheri's business has been hurting so.
Still, I guess there is a helluva markup on the products they are selling. Even the cheap stuff.
Posted by none | February 13, 2010 9:57 PM
I just bought two new bed sets from MW. Great deal; nice beds; competent, helpful, willing-to-deal salesmen. Can't complain. We all can't be PhDs ya know.
Posted by Bartender | February 13, 2010 10:38 PM